One of the biggest struggles most dentists have is hiring the right people to be on their teams. For me, the ability to think through, understand and resolve tasks is a must-have trait for an applicant to be considered. I have found that the struggle is that people are not used to thinking anymore. The thinking-process concept is becoming obsolete. …
Four Ways to Boost Your Internal Marketing Efforts
No matter where we run our business, we have to remain relevant in our communities. I believe in branding — creating some type of image or logo that represents you and your office. Once you have established your brand, you can really start to create an image to share with the public, which will communicate what your mission is and …